Hotels. We transform the point of inspiration into your most important revenue strategy.
Scaling and measuring the point of influence in the customer decision-making cycle to drive direct bookings.
For HotelsFor PublishersFor Influencers
We are your new favorite customer acquisition channel. Harnessing content creators and their audiences to drive direct bookings and revenue.
Our industry-leading data analytics tools enable hotels to apply bottom-of-funnel ROI analytics to top-of-funnel marketing tactics. Finally, use content to drive purchase decisions. More, and better direct bookings.
Our Products
Easy to integrate, turnkey data solutions that reinvent the way content can be leveraged.
ORA: Instagram
Omni-channel Revenue Attribution for Instagram
Hotels operate at an average occupancy of 80%. AIM leverages that unsold inventory and influencers with real influence to drive downstream hotel bookings. No more guessing: finally, turn Instagram into an investable channel with visible ROI for up to six months.
ORA: Publishers
Omni-channel Revenue Attribution for Publishers
We work with the world’s best travel and lifestyle publications. ORA is the first and only platform to measure and monetize the influence of content to drive direct bookings, while providing transparent ROI.
Our partnership with Curacity is unlike any other conventional forms of PR and Marketing. It allows for an operator to truly understand the impact and value of placements within media. Not just seeing the campaign, article or mention but actually tracking it to see the impact it has on actual bookings. Giving insight to where your guests are coming from and what content catches their eye.”
Eric Freitas
GM of MADE, New York
Curacity’s data solution has been a breath of fresh air when it comes to original content. Working with top publishers in their platform to drive booking revenue, while getting analytics previously unavailable for this type of marketing, has enabled us to substantially broaden our marketing and distribution efforts.”
Jacob Messina
Senior Director eCommerce &
Performance Marketing,
Loews Hotels
Sydell Group is proud to have partnered with Curacity from their earliest days. Their impressive list of publication partners combined with the risk-free production based commission model made it an easy choice. Curacity’s strategic approach and attention to detail in terms of brand guidelines has allowed us to grow the relationship from two desert resort hotels to nearly every property in our portfolio. From a revenue perspective, it is truly invaluable to be able to directly attribute revenue to exposure from their publication partners.”
Gary Glodowski,
Sr. Director,
Distribution and Revenue Management,
Sydell Group
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